BackupAssist launches v7 with Central Administration, new User Interface and a new Brand.

Melbourne, Australia - 25 February, 2013 - Cortex I.T. Labs Pty Ltd, a leader in data protection for small and medium businesses (SMB), today announced the release of BackupAssist v7. The new Interface delivers System Administrators and IT Professionals the most straightforward method to Backup, Restore and Recover their systems. The browser-based Central Administration enables users to remotely configure and run jobs across multiple installations of BackupAssist, all from their browser. This means less time worrying about backups and more time to focus on business critical projects.

BackupAssist v7 also introduces a new website and brand that is light, modern and consistent with the new User Interface, which also includes support for the Microsoft Server 2012 family of operating systems and Windows 8.

“We take the time to listen to the marketplace” says Linus Chang, Director of Product Development of Cortex IT Labs, says. “Businesses are concerned about backup and having systems in plan to manage them. More important to them is the knowledge that if disaster strikes, they can recover and restore their data and systems quickly and simply and get back up and running again.”

BackupAssist v7 addresses these concerns allowing businesses to backup, restore and recover their data, all from a package that is affordable, reliable, simple and fast.

“BackupAssist has always appealed to the SMB market because it is the most cost-effective, versatile and reliable Windows backup software on the market.” says Steven Chua, Business Development Manager of Cortex IT Labs. “We’ve kept those important elements in v7 so their users will find it easier to choose BackupAssist. When that magic happens, everyone including our resellers benefit”.

About BackupAssist.

BackupAssist starts from US$249 with a range of inexpensive add-ons for physical and Hyper-V systems. Designed for small and medium businesses (SMB), BackupAssist builds upon reliable, standard technology to create solid backups that are not locked in proprietary formats. Since its launch in 2002, BackupAssist has gained in popularity and is now trusted by businesses in more than 120 countries worldwide. BackupAssist’s simple design approach makes it suitable for a wide range of users, including IT Service Providers, educational institutions, large publicly listed companies and many government organizations.

About Cortex I.T.

Cortex I.T. Labs Pty Ltd, an Australian software company based in Melbourne that specializes in data protection solutions for small to medium business (SMBs). With offices in the USA and Australia, sales to over 120 countries, you can be assured that your backup and data protection needs are in safe hands.

Media Contacts:

Steven Chua
Business Development Manager
T: +61 3 9899 4681

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